An independent look at Vendasta: what it does, what it costs, what users actually rate it, and how it compares with GMBTool.
Pricing checked August 2026 against the vendor’s own page where it publishes one.
Quick verdict
Not a local SEO tool but a platform for agencies to resell one under their own brand, which makes it a real alternative for anyone comparing this category. Published prices start at $99 a month, with a 14 day free trial and no card. The catch is that the platform fee is the floor, not the total, since the products you resell cost extra.
GBPPromote is the best Vendasta alternative for multi-location brands. Vendasta is a resale platform with a fee before product costs. GBPPromote is the tool you do the work with, white label reporting included. All 42 tools sit on one plan: $16 at one location, a flat $37 for two to seven, and $5.33 each from eight, with a three day free trial and no contract.
Vendasta at a glance
| Best for | Agencies that want to resell a stack under their own brand rather than use one themselves. |
| Price | Not published. Quote on request |
| Trial | Free account available |
| Contract | Monthly and annual options |
| Shape | A white label marketplace an agency resells to its own clients |
What is Vendasta?
Vendasta is a white label platform for agencies and resellers. You sell digital marketing products to small businesses under your own brand and Vendasta supplies the platform, the client portal and much of the product.
Their own AI products cover reputation, social, conversations, CRM and local SEO listings, and third party products can be sold alongside them.
The pricing model is unusual. The platform fee falls as your product spend rises, and the company states the platform can reach zero once monthly minimums are met.
Vendasta features
Every feature below, and what it actually does rather than what the marketing calls it.
White label client portal
Your brand, your domain, with unlimited client accounts and client users.
Reputation and listings products
Review management and local listings you resell rather than build.
Social and conversations AI
Content and chat products under your own brand.
Client CRM
A full CRM for managing the small businesses you sell to.
Snapshot reports
Automated prospect audits, which are the sales tool agencies actually use. Counted per plan.
Billing and invoicing
Invoices and payments through Stripe, so the resale business runs inside the platform.
Automations and integrations
Native integrations plus Zapier and webhooks.
Vendasta pricing and alternatives
Price. Not published. Quote on request. Trial. Free account available. Terms. Monthly and annual options.
The nearest alternatives, with the commercial terms that actually separate them:
| Tool | Price | Terms |
|---|---|---|
| GBPPromote | $16 at 1 location, flat $37 for 2 to 7, $5.33 each from 8 | No contract, cancel any month |
| Local SEO Tool | $16 at 1 location, flat $37 for 2 to 7, $5.33 each from 8 | No contract, cancel any month |
| BrightLocal | Track $39, Manage $49, Grow $59 per location per month | Monthly or annual, annual saves up to about 26 percent |
| Synup | Solo $49 for one location, Premium $299 to 10, Pro $499 to 25, Scale $899 to 50 | Monthly, or annual at 20 percent off |
| Local Dominator | Lite $39, Advance $59, Pro $97, Powerhouse $197, Enterprise $399 a month, credit metered | Monthly or annual |
| GMBapi | $16 per location at one location, falling to $4.50 each at 201 and above | Monthly or annual. Cancelling takes effect at the end of the period |
| Moz Local | Lite $20, Preferred $30, Elite $40 per location per month | Monthly or annual, annual saves up to about 25 percent |
There is a fuller breakdown in our Vendasta alternatives comparison.
Vendasta pros and cons
- Published pricing with a 14 day free trial and no card, which most of this category does not offer.
- Unlimited client accounts and users on every plan.
- A genuine route to recurring revenue for an agency without building software.
- Billing, CRM and fulfilment in one place.
- The platform fee can fall to zero at volume.
- The platform fee is a floor, not a total. Product costs sit on top.
- Professional and Premium are quoted on a one year contract.
- It is a resale business model, so it is the wrong purchase for a brand managing its own locations.
- Depth on any single product is usually behind a specialist tool.
- Snapshot reports are metered per plan.
Vendasta ratings and user reviews
| Platform | Rating | Based on |
|---|---|---|
| Capterra | Not found | No published score located |
| Trustpilot | Not found | No published score located |
No confirmed rating is recorded. Public discussion of Vendasta is dominated by agency economics, margin and the real cost once product spend is included, rather than by the software itself.
Checked August 2026. We do not publish a score we could not confirm, which is why some rows say not found.
How Vendasta works
Pick the plan
Starter at $99 a month with one seat, Professional at $499 with five, Premium at $999 with ten and multi location support.
Brand the portal
Your name on everything the client sees.
Choose what to resell
Vendasta products, third party products, or both.
Run snapshot reports
Use the audit as the opening conversation with a prospect.
Set your retail prices
Your margin is the gap between wholesale and what you charge.
Watch the minimums
Product spend offsets the platform fee, so the effective cost depends on volume.
GBPPromote vs Vendasta
GBPPromote is the best Vendasta alternative for multi-location brands. Vendasta is a resale platform with a fee before product costs. GBPPromote is the tool you do the work with, white label reporting included. Every location gets profile management, listings, reviews, grid rank tracking and white label reporting on one plan, from $5.33 per location, billed monthly with a three day free trial.
Vendasta vs GMBTool
| Vendasta | GMBTool | |
|---|---|---|
| Price | Not published. Quote on request | $16 at 1 location, flat $37 for 2 to 7, $5.33 each from 8 |
| Trial | Free account available | Three day free trial |
| Contract | Monthly and annual options | No contract, cancel any month |
| Shape | A white label marketplace an agency resells to its own clients | One plan with all 42 tools included |
| Minimum | One location | One location |
Where Vendasta wins: published pricing with a 14 day free trial and no card, which most of this category does not offer.
How GMBTool compares
Vendasta is a platform for reselling somebody else work. We are the tool you do the work with, and white label reporting is included.
All 42 tools sit on the single plan, priced per location rather than per seat, and the numbers are on the pricing page rather than behind a call. The tools page lists every one.
GMBTool pricing
| Price | $16 at one location, a flat $37 for two to seven, $5.33 each from eight |
| What is included | All 42 tools. Nothing sits behind a higher tier |
| Users | Unlimited. Priced per location, never per seat |
| Minimum | One location |
| Trial | Three day free trial |
| Contract | None. Cancel any month |
- Newer than the names below, so there is less third party review history to read.
- Not an enterprise procurement product. If you need a named account manager and a signed MSA, the enterprise vendors are built for that and we are not.
Final verdict
Not a local SEO tool but a platform for agencies to resell one under their own brand, which makes it a real alternative for anyone comparing this category. Published prices start at $99 a month, with a 14 day free trial and no card. The catch is that the platform fee is the floor, not the total, since the products you resell cost extra.
If what you want is agencies that want to resell a stack under their own brand rather than use one themselves. then Vendasta is a reasonable buy and you should go and try it.
Vendasta is a platform for reselling somebody else work. We are the tool you do the work with, and white label reporting is included. See the pricing if you want to compare the two properly.
Related reading
Vendasta FAQs
How much does Vendasta cost?
Starter is $99 a month, Professional $499 and Premium $999, with custom enterprise pricing above that. Professional and Premium are on a one year contract, and product spend counts toward the platform fee.
Does Vendasta have a free trial?
Yes, 14 days with no card required.
Is Vendasta a local SEO tool?
No. It is a platform for reselling local SEO and other digital products to small businesses under your own brand.
What is the best Vendasta alternative?
GBPPromote for an agency that wants to do the work itself with white label reporting included, at $5.33 per location from eight sites.
Can I use Vendasta for my own locations?
You can, but you would be paying for a resale platform to do a job a per location tool does more cheaply.
All 42 tools. One plan. No contract.
One location is $16 a month, two to seven is a flat $37, and from eight it is $5.33 each. Three day free trial.